A design-led solution to help negate the inconvenience of deciphering dietary restrictions from
lengthy lists of ingredients. For individuals with allergies and peculiar tastes, Peckuliar Chocolate redefines the snack sharing experience with a dynamic, interactive, and functional packaging design system.
It uses clever copywriting inspired from the 'dating lingo' phrase popular in the target audience to both engage the consumers and prompt a cue for them to interact with the product.
A design-led solution to help negate the inconvenience of deciphering dietary restrictions from lengthy lists of ingredients. For individuals with allergies and peculiar tastes, Peckuliar Chocolate redefines the snack sharing experience with a dynamic, interactive, and functional packaging design system.
It uses clever copywriting inspired from the 'dating lingo' phrase popular in the target audience to both engage the consumers and prompt a cue for them to interact with the product.
Packaging Design
Brand Strategy
Brand Identity
3D Visualization
Peckuliar Chocolate: A Shareable Snack
How do you make allergens
seen to a consumer base in a
society wherein severe allergies
are increasing rapidly?
A design-led solution to help negate the inconvenience of deciphering dietary restrictions from lengthy lists of ingredients. For individuals with allergies and peculiar tastes, Peckuliar Chocolate redefines the snack sharing experience with a dynamic, interactive, and functional packaging design system.
It uses clever copywriting inspired from the 'dating lingo' phrase popular in the target audience to both engage the consumers and prompt a cue for them to interact with the product.