Peckuliar Chocolate

How do you make allergens seen to a consumer base in a society wherein severe allergies are increasing rapidly?

The Big Idea
A design-led playful solution to help negate the inconvenience of deciphering dietary restrictions from lengthy lists of ingredients.

Outcome
For individuals with allergies and peculiar tastes, Peckuliar Chocolate redefines the snack sharing experience with a dynamic, interactive, and functional packaging design system.

VISUAL iDENTITY

Packaging Design

3D ON BLENDER

Personal Project

The packaging incorporates traditional motifs, while key product information is applied via removable labels. This ensures that each bottle can be re-purposed as a decorative piece, reducing waste and making sustainable upcycling an inherent part of the experience.

  • PENTAWARDS PACKAGING DESIGN WINNER 2025
  • WORLD BRAND DESIGN SOCIETY FEATURE
  • D&AD PORTFOLIO 2025 + 2024
  • CREATIVE LIVES IN PROGRESS 2025
  • WORLD BEST ADS FEATURE
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